Everyone wants to be loved by and profit from their customers. But only few businesses manage to consistently deliver experiences that differentiate them from the competition. Even less are capable of then turning the customer smiles they create into cash.

In the ‘Customer Fitness Code’, Alain demonstrates that customer experience management isn’t as fluffy as many think. It’s a ‘hard’ business discipline that can be measured, managed, and monetised.

By blending practical examples, stories and hard data, he provides teams with the insights they need to practically make customer-centricity a reality in their business.

Organisers and corporate clients that are ready to truly engage can also expand this inspiration session with:

• a live assessment of the company’s state of customer fitness

• bespoke introductory videos linked to the company strategy

• online 'sparring sessions' with practical tips & guidance

• individual coaching for those who want an experience-of-one.