No healthy people on a sick planet
Health & well-being as the biggest drivers of the sustainability trend
More detailed information
People are more occupied with sustainability than ever before. Together with health & happiness and inclusivity & diversity, sustainability is a powerful aspiration that defines consumer behaviour. This talk motivates how companies & brands can play into these aspirations.
According to a 2021 global study by NielsenIQ, 61% of the respondents agreed that environmental issues are having an adverse effect on their current and future health.
The talk contains three unique messages:
Self-actualisation needs: People want to become the best version of themselves. Driven by these aspirations, people are looking at companies and brands to help them. Today, consumers will choose those brands that have similar values as they themselves have.
Health & self-care trends: In their quest to be(come) healthy & happy, we see various trends arise that companies and brands can play into. The sustainability trend, called Ecotional or Planet Health, plays an important role in this. Nature nurtures and that’s exactly why we need need to nurture our planet.
Customer Transformations: As a marketeer, you can play into these behavioural evolutions and contextual drivers by optimising your customer experience to the next level. This talk explains with an easily applicable model how customer experience could contribute to customers feeling better, healthier and even happier. Such a marketing strategy is not only meaningful also very sustainable.
The expected outcome: The audience will feel motivated by the many relevant examples transforming their customers' world. It brings additional insight into why sustainability is that important for them. The talk also brings tangible tools that people can put into practice right away.
Keynote by
Christophe Jauquet is an internationally recognized author and keynote speaker, renowned for his fresh and distinctive perspective on critical topics such as customer centricity, innovation, and emerging trends. His presentations guide businesses towards expanding their horizons by emphasizing health and happiness in customer engagement, innovation endeavors, and future planning.
Tailored to suit the specific objectives of each event, industry dynamics, cultural nuances, and audience requirements, Christophe's keynotes are consistently finely tuned and relevant. He has delivered speeches in over 25 countries across a wide range of industries including healthcare, consumer business, finance, travel, automotive, retail, and real estate.
Christophe is the author of the book "Healthusiasm," writes a popular bi-weekly newsletter on future scenarios, and hosts a globally popular podcast on the US-based 'Shift Forward Health' Channel. He is recognized as a visionary leader, having been quoted by Deloitte in their 2022 Global Life Sciences Outlook and featured as a guest writer on renowned websites such as Healthcare Transformers by Roche.
Before establishing his own business, Christophe held various roles as an intrapreneur at Pfizer Inc., where he received several global innovation awards. He further honed his expertise by collaborating with pharmaceutical companies such as Roche, Takeda, and GSK, as well as consumer brands like L'Oreal, Nestlé, and Pepsi.
Today, Christophe Jauquet inspires business leaders about the future of business in a health-conscious world. He has developed innovative tools to efficiently implement his vision, working towards making the world a healthier and happier place, one business strategy at a time.
Health marketeer on a mission to make the world healthy & happy.
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