Started her first real business at the age of 50 after having traded marketing expertise time for money during 14 years during which she started up, managed and reorganized marketing departments and teams, ranging from 4 tot 40 people, for a wide variety of local and international businesses and sectors. She ventured into the unknown by starting up a wholesale food business. She made – all – the first time entrepreneur mistakes one can imagine, irregardless their age. After three years she sold her start-up, wondering why and how too many female entrepreneurs sabotage the growth of their business. Her research led to the launch of a female-only accelerator programme and a first book ‘The one million euro woman’, in close collaboration with UCLL (KULeuven) where Véronique is a marketing, entrepreneurship and leadership skills lecturer. She talks about scaling your business, self-limiting beliefs and leadership skills.