Fearless branding
Distinction through defiance
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Brands that seek distinctiveness must venture beyond their comfort zones. Lisa van Noorden shares her no-nonsense approach to inspire organizations to pioneer the future. With a strong focus on brand innovation and robust creative strategy, Lisa demonstrates how defiance can transform ordinary brands into extraordinary ones, driving success and capturing the market's attention.
Welcome to "Fearless Branding - Distinction through Defiance," a keynote on challenging branding norms. Discover the vital role of distinctiveness in competitive markets and explore brands who are pioneers in breaking molds.
Don't expect to just sit, watch, and listen. We'll actively engage in "Breaking Boundaries" to creatively reimagine products. Drawing inspiration from fearless artists like Marina Abramovic and Andy Warhol, we learn how boundary-pushing can redefine branding strategies.
Also available in workshop format.
Keynote by
Introducing Lisa van Noorden, a catalyst in the realm of creativity and brand innovation. Combining her deep expertise with a no-nonsense approach and a touch of magic, she revitalizes organizational dynamics with fresh, imaginative solutions.
Join her to unlock the potential of artistic inspiration and forward-thinking leadership.
As a creative strategist and coach, Lisa collaborates with some of the most well-known organizations and brands. She sparks creative magic by empowering leaders, inspiring people, and enhancing brands to connect authentically both inside and outside the organization.
An artist herself, Lisa brings unique perspectives to the table. Her book, The Mondrian of Marketing, is a deep dive into business and marketing creativity.
Why and when should you work with Lisa?
Enhanced Creative Strategies: If your brand is looking to stand out in competitive markets.
Distinctive Brand Identity: When your organization is ready to wow audiences with a unique brand identity.
Cultural Shifts Towards Creativity: If you're aiming to drive cultural shifts towards creativity and innovation, fostering a dynamic organizational culture.
Empowering Leadership: If you wish to equip your leaders with creative thinking tools to discover future-proof solutions and inspire their teams effectively.
Artistic Inspiration: As soon as you're ready to seek inspiration from artists and their unique creative approaches.
Creative strategist and author who brings a unique perspective to the table
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